Johny Mohamed - AI Marketing Manager

Hi, i'm johny

A marketer who got dangerously curious about AI.

Project snapshot 1 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 2 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 3 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 4 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 5 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 6 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 7 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 8 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 9 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 10 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 11 from Johny Mohamed's AI marketing and content portfolio
Project snapshot 12 from Johny Mohamed's AI marketing and content portfolio

About me

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LLeett''ss mmaakkee ssoommeetthhiinngg lleeggeennddaarryy!!

CAREER SO FAR
2026
2014 — 2018

Bachelor of Civil Engineering

Anna University · Mailam, India

A foundation in structure, planning and technical problem-solving.

PlanningSystems thinkingTechnical discipline
2019 — 2020

Digital Marketing Executive

Bouncerate Academy · Coimbatore, India

The first real marketing chapter, where content, campaigns and audience behaviour started moving from theory to practice.

  • 25% lift in audience engagement
  • 5+ client roster across education and retail
Digital marketingCampaignsAnalytics
2020 — 2021

Master of Science, International Business

INSEEC · Paris, France

A global business lens, sharpening strategy and an international mindset.

StrategyInternational businessLeadership
2022 — 2023

Marketing Specialist

Humans in the Loop · Sofia, Bulgaria

A purpose-led marketing phase turning AI, data annotation and human review work into clearer stories for digital audiences.

  • 37% increase in organic traffic
  • Bounce rate cut to 35%
  • 20+ B2B content pieces
ContentBrandData storytelling
2023 — Present

Senior Social Media Executive

Crowd · Amsterdam, Netherlands

A sharper agency chapter across B2B social, reporting and creative workflows, where every idea needed structure before launch.

  • 30% follower growth in 12 months
  • 46.17% click-through rate
  • 8+ AI automation workflows built
Social strategyCreative directionAI marketing
2014
2019
2020
2022
2023

Projects

Full-Stack AI Learning Platform

L'Atelier de Français

A premium, bilingual French course (A1 to C1) I built to track and accelerate my own French learning. It wraps the free Lingoni French videos in 60 structured lessons with objectives, exercises and Le Tuteur, an AI tutor grounded in my live progress, plus accounts and cross-device sync.

Full-stack developmentAI tutor designProduct thinkingUX & course designBilingual UX
L'Atelier de Français logo
AI Content Calendar Tool

CraftYourCal

An AI-assisted content planning tool that helps marketers move from brand context to platform-ready content ideas. Built to turn a website, audience direction and campaign goal into structured pillars, captions and visual notes.

AI workflowsContent strategyPrompt designSocial media planningProduct thinking
CraftYourCal logo
AI Resume Adapter

CVBuddy

A resume adaptation tool designed to help users tailor their CV to a job description without losing structure, accuracy or personality. The workflow supports editable skills, projects, experience sections and export-ready CV versions.

AI product thinkingATS contentUX flow planningDocument automationPrototype logic
CVBuddy logo
UX/UI and Website Communication

Humans in the Loop UX/UI Redesign

A redesign project focused on improving how AI, data annotation and human-in-the-loop services are presented online. The work explored clearer service structure, stronger user flow and more accessible communication for technical AI services.

Bounce rate cut to 35% with clearer B2B service communication.

UX/UI thinkingAI service positioningWebsite structureContent clarityB2B communication
Humans in the Loop UX/UI Redesign logo
Presentation Storytelling

YACHTNEEDS Pitch

A pitch presentation project for a niche digital platform in the yachting industry. The work focused on shaping the platform story, market opportunity, value proposition and growth potential into a clear investor-facing narrative.

Helped the platform raise funding and secure further investor meetings.

Pitch storytellingPresentation structureMarket positioningDigital platform strategyVisual communication
YACHTNEEDS Pitch logo
Data Visualisation Portfolio

Tableau Data Visualisations

A collection of Tableau dashboards and visual explorations focused on turning raw data into clearer patterns, stories and insights. Built to show analytical thinking, dashboard structure and data storytelling.

TableauData visualisationDashboard designReportingInsight development
Tableau Data Visualisations logo
Data Analysis Project

K-Means Clustering Analysis

A clustering project exploring how data points can be grouped into meaningful segments using K-means. The project demonstrates analytical thinking, pattern recognition and practical use of unsupervised learning concepts.

PythonData analysisK-means clusteringPattern recognitionAnalytical thinking
K-Means Clustering Analysis logo
SKILLS & TOOLS

The Working Stack

AI Development and Workflow Systems

AI workflow buildingPrompt engineeringAI-assisted product thinkingPrototype planningAutomation logic

Data Analysis and Reporting

Dashboard creationCampaign reportingPerformance analysisData storytellingKPI tracking

Paid Media and Campaign Management

Paid campaign setupAudience planningCampaign trackingPlatform reportingPerformance optimisation

Social Media Strategy

Content planningPlatform strategyCampaign calendarsCommunity workflow planningPerformance review

Content, SEO and Research

B2B content planningBlog researchKeyword researchGEO thinkingCompetitor analysisAI search visibility research

Creative Production

Visual directionSocial media creativeVideo editingMotion graphicsCampaign asset preparation

Web, Portfolio and CMS

Portfolio creationWeb prototypingCMS updatesLanding page planningFront-end workflow coordination

Marketing Operations and CRM

Workflow managementCampaign organisationStakeholder coordinationCRM awarenessProcess improvement

Certifications

  • Aha! Product Management Professional Certificate, issued by LinkedIn Learning
  • Google Data Analytics, issued by Google
  • Google Prompt Essentials, issued by Google
  • Master Digital Marketing, issued by LinkedIn Learning
  • Meta Marketing Analytics, issued by Meta
  • Meta Marketing Science, issued by Meta
  • Performance Marketing and Digital Advertising, issued by University of Colorado Boulder
  • Salesforce Sales Operations, issued by Salesforce

Haaaave you met Johny?

If your team needs someone who can think, write, analyse and prototype, that sounds like a conversation worth having.

Johny Mohamed
AI MarketingContent Strategy
Reporting SystemsDigital campaigns
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